We are a merchant association compromised of local business owners and residents from the downtown Safety Harbor corridor who are dedicated to improving the quality of life in the Community Redevelopment District.

Our Mission

Our mission is to bring awareness, business and traffic to downtown Safety Harbor through advocacy, advertising and promotion, while maintaining its beauty and small town feel!

Our Values

  • We are Committed to the merchants of Safety Harbor.

  • We speak with One voice.

  • We act in the Best interests of the community.

  • We are Agile and dynamic.

  • We are a Learning organization.

  • We are Transparent.